Google will introduce new restrictions on the content that can be played back in the browser, addressing the websites that use excessive video clips and video ads with sound rendered without the consent of visitors
The measure announced last autumn will be implemented starting with Chrome 66, expected for debut in April. This way, videos can only be played back automatically if the sound is off. Otherwise, playback will be suspended until the user clicks on it
Called unified autoplay, the Chrome browser is designed to guarantee users a more enjoyable user experience with no unwanted noises and more control over the content that can be played back in the browser. At the same time, data traffic will be saved through internet connection
The change comes after a little while ago Google has added the Mute Site option, which allows permanent shutdown of the entire website if we are disturbed by the content being played.