During Apple presented in the last week both the Pride Band and the appropriate dial for this, the latter could be used immediately after the WWDC Keynote. For the bracelet then started the presale. In Apple’s stores, they were then available from Thursday.
Together with the release of the Pride Bands, Apple also selected around thirteen stores worldwide, in which the bands are prominently advertised in various model configurations. The presentation is supported by the Apple logo in the well-known Pride presentation.
Simultaneously, a private event was held near the Apple Store The Summit. The store employees were invited for the event in the Haven. In addition to lectures, the staff received pride shirts on site and could immortalize themselves on a memorial stone in rainbow colors.
So far, only about ten of the thirteen Apple stores that have the additional tables for the Pride tapes are known: