Surprisingly, the “iPhone 8” model series sold in the first quarter of 2018. According to CIRP, the iPhone 8 secured around 23 percent of total iPhone sales, while the Plus model could claim around 21 percent. Clearly behind it, however, Apple’s top device, the iPhone X. With only 16 percent, the sales amount to only about a third of the “iPhone 8” series.
By comparison, Apple’s high-end smartphone reached 20 percent of iPhone sales in the fourth quarter of 2017. The iPhone 8 and 8 Plus came together at about 41 percent of sales. It is speculated that in the second quarter of 2018, the iPhone X must again feathers. However, this could be the newly released iPhone 8 (Plus) in the (PRODUCT) RED design.
Even older models sold very well in the last quarter. The 2016 model series (iPhone 7/7 Plus) also left the OLED iPhone behind and came to about 20 percent. The iPhone 6s and 6s Plus, however, remained at 13 percent below. With only 8 percent is the iPhone SE. Here, the rumors about a potential successor could have slowed sales further. An update to WWDC may possibly bring the device back to life.